There has been some resistance from some members of council in keeping regulations in place that require background checks, high regulatory fees, and other restrictions to ensure that the masseurs are licensed by the State of Georgia and performing a legitimate business operations.
In the Macon Telegraph there is a very interesting article that talks about efforts to increase the regulation of massage in Macon and Bibb Counties and how other cities view the effectiveness of their massage ordinances.
Also, the Georgia State Senate is considering a bill, SB 364, that would further amend section 43-24A-15 (43-24A regulates massage, section 15 discusses "Unlawful Acts"). In looking at that bill it was made perfectly clear to me that any business that says "massage", unless they have a State of Georgia licensed therapist performing the massage, is in violation of State law. That law reads:
§ 43-24A-15. Unlawful actsNeed I say anymore?
(a) It is a violation of this chapter for any person to advertise massage therapy services unless such services are provided by a person who holds a valid license under this chapter.
(b) It shall be a violation of this chapter for any person to advertise:
(1) As a massage therapist unless the person holds a valid license under this chapter in the classification so advertised; or
(2) Massage therapy services combined with escort or dating services or adult entertainment.
(c) It shall be unlawful for a person or business entity or its employees, agents, or representatives to practice massage therapy or to use in connection with its name or business activity the terms "massage," "massage therapy," "massage therapist," "massage practitioner," or the letters "M.T.," "L.M.T.," or any other words, letters, abbreviations, or insignia indicating or implying directly or indirectly that massage therapy is provided or supplied unless such massage therapy is provided by a massage therapist licensed and practicing in accordance with this chapter.